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Digital Marketing Executive

South Elmsall, West Yorkshire, England

Calling all Digital Marketing superstars!

Looking for your next challenge & fancy working for one of the UK’s best known professional beauty & Permanent Make Up brands?

We are now looking to recruit a Digital Marketing Executive to make a key contribution to the achievement of the company’s long-term ambitions.

Is this you? Are you an ambitious, passionate individual driven by creating truly engaging creative content? Do you have proven experience in multi-channel engagement, and can evidence previous campaign design & development? If so, we want to hear from you now!

 

Purpose of Role:

The main purpose of this role is to support the Digital Marketing Manager with any marketing and branding activity for Nouveau Beauty Group & KB Pro, in line with marketing strategies and plans. 

The core elements of the role will be to coordinate all aspects of digital marketing in order to communicate marketing messages and campaigns that will drive enquiries, leads, income generation and profitability. 

The Company operates to the highest standards of service and excellence, and any marketing material in any channel in the public domain represents our business and brands so a professional approach is needed in every customer interaction.

 

Key Responsibilities and Accountabilities:

 

  • E-MARKETING
    • To plan and coordinate all email marketing activity in order to cascade key business offerings and messages that will navigate customers to buy training our products from us
  • WEBSITE CONTENT
    • Assist with planning & creation of content and implement meaningful and relevant online content for any related websites.
  • SOCIAL MEDIA
    • Manage all relevant social media accounts such as LinkedIn, Facebook, Twitter, YouTube etc.
  • SEARCH ENGINE OPTIMISATION (SEO)
    • Support search engine optimisation and analysis of Ad words/PPC campaigns.  Measuring ROI and analysing data in depth to drive sales and evaluation of activity.
  • MARKET RESEARCH & OTHER DIGITAL MEDIA, FORUMS & BLOGS
    • Lead on other digital activity and keep abreast of all relevant forums and blogging opportunities, support any market research of an online nature.  Support the Marketing Manager with market research monitoring and analysing market trends, studying competitor’s products and services, knowing our customers both trade and consumer.
  • OFFLINE MARKETING
    • Assist with any offline marketing activity such as copyrighting, drafting campaigns, direct mail shots, packaging, market research, support at events etc.

 

About You - Our Ideal Person:

  • Passionate, digital marketer with a keen eye interpreting analytics into actions
  • Extensive experience working with Google AdWords, Bing, Facebook et al
  • Knowledge and experience of digital PR
  • Experience in the beauty / fashion industry is advantageous, (preference)
  • Experience working with both B2C and B2C channels (preference)
  • Passionate about remaining at the forefront of digital marketing trends & technologies
  • Experience in implementation / development of digital strategies, perhaps from an agency environment
  • Experience in an analytical side of digital marketing, as opposed to social media management & content generation

 

Benefits of the Role - we will offer you:

  • A competitive salary, dependant on experience
  • Discounted Products and Treatments
  • Exclusive access to Perkbox a flexible discounted benefits scheme
  • Based: Our Head Office in South Elmsall, Yorkshire
  • Opportunity to be part of a high performing digital team within of a fun and forward-thinking business

 

About Us:

Nouveau Beauty Group is a pioneering beauty education and training academy. As well as leading in permanent cosmetics and skin rejuvenation treatments and training, we also develop a great range of beauty trade and retail products for both consumers and businesses.

We have worked over the years very closely with Nouveau Lashes and HD Brows, and collectively we are one of the most established professional beauty brands and training academies in the industry. Director of all 3 is leading permanent cosmetics artist and entrepreneur, Karen Betts (10 Years Younger, Extreme Makeover, Nat West’s Every Woman of the Year Winner). We have been offering salon therapists and other entrepreneurs the best beauty training and products for over 10 years and have an exciting period of growth ahead of us.

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